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  • Credit
  • Innovation
  • Singapore

Wirecard and Shopee Add Instalment Payment Option

FACTS

  • The German FinTech Wirecard teams up with Shopee –a leading e-commerce platform in Southeast Asia and Taiwan– enabling then to feature instalment options for their customers.
  • This option is chiefly meant for Singarope-based Web-merchants and will be powered by Wirecard Asia. Customers with an account at one of the three local partner banks may pay for their purchases over 6 to 12 instalments at no extra cost, using their credit card (based on fixed monthly payment plan). Sellers, for their part, receive full settlement upon completion of the order.
  • Only customers purchasing items worth at least 200 Singapore dollar will be eligible (roughly €131).

CHALLENGES

  • Gaining ground in Asia. Wirecard teams up with Shopee which features a wide range of sometimes expensive items on their platform (home & living, health, beauty, toys, electronics, etc.). Hence the opportunity to make these articles more accessible to consumers using instalment options, especially on a market with so many underbanked customers.
  • For sellers, this is an additional way to ensure that they will get paid, while further securing their customers’ loyalty.

MARKET PERSPECTIVE

  • Wirecard recently launched a new offer based on their boon app. After paying focusing on Europe, they aim for Asia, starting in Singapore, and in partnership with the e-commerce platform Shopee.
  • Other industry players, including Lazada (Alibaba group), came up with payment facilities bearing in mind underbanked customers’ expectations.