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  • Europe

Sunday also handles orders to restaurants

The QR Code payment solution at Sunday restaurant, launched in April 2021 by the Italian restaurant chain Big Mamma, is now continuing its rollout. It will now also allow ordering at the table and will extend its service to new countries. It defends its ambition to support restaurant owners in these difficult times.

FACTS

  • Sunday has developed a new feature for its service. In addition to menu consultation and payment by QR Code from the restaurant table, the service now allows restaurant customers to order independently from their smartphone.

  • To do so, they simply scan a dedicated QR Code placed on the restaurant tables and enter their order in a few clicks.

  • For the restaurant owner, the orders are displayed automatically and in real time on a Sunday dashboard.

  • The finTech has been testing its system since the beginning of the month in a Marseilles-based chain. It now covers 500 bars, food trucks and other fast food outlets.

  • Sunday is primarily targeting high-traffic establishments to deploy its new service. Its ordering solution has been designed to meet the needs of several modes of service (table service, counter service, takeaway).

CHALLENGES

  • To complete its system: Sunday offers a practical service that is a logical extension of its payment and menu consultation services.

  • Supporting a profession: The service supports its ambition to serve as a complementary tool, a means of shortening customer waiting time while allowing waiters to concentrate on the quality of the reception by freeing up between 30 and 40% of their time.

  • Continued deployment: In addition to offering additional services, Sunday also plans to ensure its international deployment. In particular, the service will be available in five new countries this year: Italy, Portugal, Germany, Belgium and the Netherlands. Sunday intends to be present in 15,000 restaurants worldwide by the end of the year.

KEY FIGURES

2021: launch of Sunday

5,200 restaurants covered by the service in France, Spain, the UK, Canada and the US

5 new countries soon to be covered in Europe

350 employees; 700 planned by the end of 2022

MARKET PERSPECTIVE

  • One of the consequences of the Covid-19 pandemic was the rise of a basic trend that originated in the United States, that of the large resignation.

  • In France, the Direction de l'Animation de la Recherche, des Études et des Statistiques (Dares) has also noted this trend. In July, the number of resignations of employees on permanent contracts had risen by 19.4% compared with the figure for 2019. Early termination of fixed-term contracts jumped by an unprecedented 25.8% in two years. The hotel and catering sector is particularly affected. The Union des métiers et des industries de l'hôtellerie estimates the number of unfilled jobs at 100,000.

  • While Sunday denies that it wants to replace waiters with its new solution, the FinTech is nevertheless presenting a palliative tool to deal with the difficulty faced by restaurant owners in recruiting.